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Japan's First Costa Coffee Store to Open in Tokyo as Sojitz Royal Café Secures Costa Coffee Franchise Rights
Written by Amit Sharma, Community Development Manager
Sojitz Corporation and Royal Holdings Co., Ltd. have established Sojitz Royal Café Corporation ("Sojitz Royal Café") as a joint venture company to operate and expand the café business.
Additionally, Sojitz Royal Café has acquired exclusive franchise rights in Japan for store development and operation of Costa International Limited's coffee café brand, Costa Coffee.
source: Costa Coffee Facebook
Founded in London by Italian brothers Sergio and Bruno Costa in 1971, Costa Coffee is present in 45 countries worldwide, with 2,800+ coffee shops in the UK & Ireland and 1,100+ globally.
For over 50 years, Costa Coffee has been serving craft coffee using its Mocha Italia Signature Blend. Voted the UK's Favourite Coffee Shop 13 years in a row, Costa Coffee is also ranked Europe's No. 1 cafe brand.
The company, a newly launched joint venture between Japanese conglomerate Sojitz Corporation and restaurant group Royal Holdings Co., said it would facilitate Costa Coffee's 'full-scale entry into Japan's café market' to establish the brand as one of Japan's largest coffee chains.
Sojitz Royal Café plans to expand Costa Coffee store locations (directly managed stores and franchise stores) as part of Costa Coffee's full-scale entry into Japan's café market. Sojitz Royal Café will gradually expand locations primarily in the Kanto region and plans to grow the franchise across Japan with the aim of establishing Costa Coffee as one of Japan's main coffee chains.
Sojitz Royal Café will introduce Costa Coffee's authentic, high-quality coffee hand-brewed by baristas and expand store locations in Japan to meet the diversifying needs of café customers, enrich people's lives, and realize sustainable growth.
Sojitz Corporation, one of Japan's largest sōgō shōsha companies, formed a 'capital and business tie-up' with restaurant group Royal Holdings in February 2021.
Alongside six restaurant chains, Royal Holdings also operates two outlets of The 3rd Café by Standard Coffee in Tokyo.
If you need a qualified master or area franchise in Southeast Asia or want to grow your franchise business in Singapore, the Philippines, Malaysia, and Indonesia, Top Franchise Asia offers free guidance and expert support. Please do not hesitate to contact us by email at enquiries@topfranchiseasia.com or visit us www.topfranchiseasia.com
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